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Creative Marketing AI

Motion Showcase

Ken Burns

One still photograph, moved like a camera would move it. Scroll — every effect below is scrubbed to your scroll position, so you drive the shot. Nothing here is video.

01Push-in

push-in — scale 1 → 1.15Alpine lodge exterior at golden hour
gsap.fromTo(img, { scale: 1 }, { scale: 1.15, ease: 'none', scrollTrigger: { scrub: 0.6 } })

02Pull-out

pull-out — scale 1.2 → 1Great-hall corridor with leading lines
gsap.fromTo(img, { scale: 1.2 }, { scale: 1, ease: 'none', scrollTrigger: { scrub: 0.6 } })

03Pan

pan — xPercent -8 → 8 at 130% widthWorkshop wide shot with silhouette
gsap.fromTo(img, { xPercent: -8 }, { xPercent: 8, scrollTrigger: { scrub: 0.6 } }) // img width: 130%

04Drift + zoom

drift+zoom — pan and scale, split easesAlpine lodge exterior, drifting frame
tl.fromTo(img, { scale: 1 }, { scale: 1.12, ease: 'power1.in' }, 0).fromTo(img, { xPercent: -5 }, { xPercent: 5, ease: 'sine.inOut' }, 0)

05Rack focus

rack focus — pre-blurred crossfade
Craftsman hands close-up, pulling into focus

Detail arrives when the eye is ready for it.

tl.fromTo(zoomWrap, { scale: 1.06 }, { scale: 1 }, 0).fromTo(blurLayer, { autoAlpha: 1 }, { autoAlpha: 0 }, 0) // pre-blurred crossfade

06Tilt drift

tilt drift — rotation -1.5° → 0 under zoomCraftsman hands, tilting level as the shot zooms
gsap.fromTo(img, { rotation: -1.5, scale: 1.1 }, { rotation: 0, scale: 1.2, scrollTrigger: { scrub: 0.6 } })

07Ken Burns chain

chain — 3 shots crossfade while each keeps movingShot one: lodge exteriorShot two: great-hall corridorShot three: craftsman hands
tl.fromTo(shot2, { autoAlpha: 0 }, { autoAlpha: 1 }, 3.4) // pinned, scrub: 1, end: '+=150%'

08Parallax crop

parallax crop — image travels slower than its frameTall valley, sliding behind the crop window
gsap.fromTo(img, { yPercent: -12 }, { yPercent: 12, scrollTrigger: { scrub: 0.6 } }) // img height: 140%

Where next

These single-image moves are the quiet baseline. The next page adds real depth — layers moving at different rates.

← All effectsNext: Parallax Depth →